Commercial & Product Photography
Would it help to know that 67% of consumers consider images “very important” when they buy, and that more than 50% of consumers think a high-quality photo of a product is more important than product information, a long description, or rating and reviews? The product photos on your website and in all printed sales material, will inﬂuance a new customer’s ﬁrst impression of your product and business. Online shopping removes the ability for your customer to get up close and turn the product around in their hands. Having professional-looking product photos will return some of that versatility to your customers’ purchase planning experience.
Don’t forget to think about your service as a product, too. If you are a building service or a hand-crafter of any sort, selling who you are as well as what you do, is just as important as what you make for sale.